Five years have passed since the UK government made it obligatory for Central Government departments to prioritise cloud-based solutions in their computing. However, newly-discovered statistics show that while awareness of this requirement is high, the actual uptake of cloud technology across Government and other Public Sector organisations has been surprisingly low.
Ingenium recently partnered with a leading software company specialising in network management tools and other solutions to promote these findings and more in a new thought-leadership piece. Having worked with Ingenium on a number of previous occasions, our partner has already seen a high level of interest in their whitepaper, shared through one of our respected Public Sector news brands. Promoted to Government and NHS decision-makers, Ingenium and our bespoke email client allowed us to target the specific job functions most likely to be interested in our partner’s findings.
The piece continues to be downloaded and read, allowing our partner to generate more leads and have more and better conversations about their own range of specialised IT solutions.